Get Ready to Build Your Brand Legacy

What did I just do?

It’s been some intense weeks since I wrote to you last. For one my book; Brand You Economics is now available on pretty much all online bookstores globally, as hardcover, softcover, and ebook/kindle version. I am currently working on the audiobook as well, which I reckon will be ready to be shared with you soon.

So I wrote a few LinkedIn articles that map out the journey and process; first off is called What did I just do? And the second one is called How to write a book — and both of them is about how the book came about, the process, the structure, barriers and drivers connected to the whole thing

But most importantly — I guess you are asking yourself right about now; So what is this book about who am I — and why should you care? (yeah — it is a chapter in my book)

The truth is that the book is 30 years of experience, working with small niche brands to global multimillion brands — applying my skillset and knowledge. I am also a curious person, so I never settle on what I know. I wanna know more, details specific to the brand in question, or its customers and even their competition. What is it that makes them tick — or not? I want to know all I need to know, to have a good starting point and then define where I need to go.

I decided that maybe what is missing is a tool, a guide, my shared knowledge to inspire and ignite change. So in addition to giving you tangible tools and principles of brand strategy and marketing, I will share with you how to:

– Humanise your brand.

– Leverage influencer marketing.

– Cultivate relationships.

– Map the customer journey (touchpoint)

… and a lot more, of course. Currently — If you order the book from my site, I will sign the book, and send it to you. If you just want it quick and easy, the book is available in hardcover, softcover and ebook at all online bookstores, Kindle and Apple Books. Soon it will be available as an audiobook as well.

As I’ve said, my vision statement is to use my knowledge, passion, and curiosity to positively impact people around me, and this book is one of the ways I can do that. So I hope you are a little bit curious and get yourself a copy.

As a token of my appreciation, if you use tribe15 — you will get 15% off the book if you order now.

Be safe, stay awesome.

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Remember Why You Started

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Marketing Principles and why they matter